• True sustainability in all our business planning and operations. Specifically, to ensure that the natural and cultural values of the regions in which we operate are not undermined.
• Minimal environmental impact at all stages of the business. Our adventurous journeys should always operate under minimal impact guidelines, while our offices should be run on the lines of maximum efficiency and minimal waste.
• Contribution to conservation. Where possible we will engage in partnerships with local environmental groups to actively campaign for conservation or to promote environmental protection or rehabilitation

• Our operations should maximize the positive effects of tourism on the host communities. This includes the employment of local staff, using local suppliers and developing sustainable businesses.
• Minimize the negative effects of tourism. Ensure that tourism does not divert resources away from local communities.
• Provide opportunities for cultural exchange, where we share and learn from the local communities.
• Contribute towards host community welfare. Where possible we will engage in partnerships with local agencies to develop programs that can assist the host communities. This may include support for health, education or environmental protection matters.
• We aim to increase your knowledge of the destination in order to encourage appropriate behavior and minimize the cultural and environmental impact.

If you have any concerns before or after your trip that you would like to bring to our attention or any ideas on how we can operate more responsibly please email us at RT@Absolutely-China.com